Lamb&Company, founded and directed by Larry Lamb, pioneered in the world of 3D animation and computer graphics production.  It was at the forefront of innovation in the technological and creative development of computer animation and digital effects for advertising and broadcast worldwide, for two decades. Lamb&Company was an early adopter and innovator of software and production systems.  Additionally, its innovations in animation methodologies greatly increased production efficiencies, which reduced production costs. These innovations have been embraced worldwide.

Lamb&Company was the development partner and first licensee of Wavefront Technologies, Inc., (now the industry leader AliasWavefront, Inc.), producer of the world’s first commercial animation software tools product.  Lamb&Company was one of the first in the world to use, and the first to perfect motion capture technology (the use of digitally recorded live performance to gesture an animated character’s motion).  Lamb&Company was the first to employ Discreet Logic’s Flame visual effects system, which has revolutionized the advertising production and film businesses.  

Lamb&Company created “The Incredible Crash Dummies” (Fox) the first 3D, computer-generated, long format network TV program in the U.S. Completion in six months, a real feat in 1992, was due to creative and innovative uses of technology, and productivity management tools and methods developed at Lamb&Company.

’Huzzah”, directed by Larry Lamb and produced by Lamb&Company in 1996, received national and international acclaim and numerous awards.  This short film was the world’s first successful full-body performance capture for use on a digital actor. “Huzzah” gave rise to a new production process and work flow for character animation.

Lamb&Company served as a training ground for over a hundred animation professionals now working in leading animation production companies around the world. 

International Commercial Spots

Directed by Larry Lamb
Produced by Lamb&Company

Domestic Commercial Spots

Directed by Larry Lamb
Produced by Lamb&Company

Animated Short

Huzzah (Bobaloo the Beast Boy) 1996

Directed by Larry Lamb
Produced by Lamb&Company

The making of the animated short film "Huzzah"